Privacy Policy

Effective Date: October 30, 2025

Around Town Cleaning LLC ("we," "us," "our") respects your privacy. This Privacy Policy explains how we collect, use, disclose, and protect your information via our website, booking system, and SMS. As a small business under SBA standards, we are generally exempt from the Texas Data Privacy and Security Act (TDPSA), but we follow best practices for transparency and consumer rights. We comply with federal laws including TCPA, CTIA, and 10DLC for SMS.

By using our services, you consent to this policy.

1. Information We Collect

CategoryExamplesContactName, address, email, phone (mobile for SMS)BookingService preferences, schedule, property detailsPaymentProcessed via Stripe (no full card storage)SMSPhone number, opt-in records, message historyWebsiteIP address, browser type, pages visited (cookies)

We do not collect sensitive data (e.g., health, biometrics) unless voluntarily provided for service customization.

2. How We Collect Your Information

Directly from you (forms, bookings, calls).

Automatically (cookies, analytics tools).

Through SMS opt-in (e.g., checkbox + confirmation text).

From third parties like payment processors (with consent).

3. How We Use Your Information

Provide and manage cleaning services.

Send transactional SMS (e.g., reminders) with prior consent.

Send marketing SMS (only with prior express written consent + double opt-in).

Process payments and send receipts.

Analyze usage to improve services.

Comply with legal obligations.

SMS A2P Compliance (TCPA / CTIA / 10DLC):

Messages sent via registered 10DLC numbers.

Transactional: Consent via number submission.

Marketing: Express written consent + double opt-in (e.g., “Reply YES to confirm promotional texts”).

Every message includes: Sender ID, STOP to opt out, HELP for support, content summary.

No autodialing for marketing without consent.

Frequency capped per CTIA guidelines; no SHAFT content.

4. Sharing Your Information

We do not sell your personal data (as defined under TDPSA, if applicable).

We share only with:

Service providers (e.g., Twilio for SMS, Stripe for payments) under data protection agreements.

Legal authorities if required (e.g., subpoenas).

Business successors in mergers/acquisitions (with notice).

5. Your Choices and Rights

SMS Opt-Out: Reply STOP → immediate confirmation → no further marketing texts.

Email Unsubscribe: Click link in emails.

Access/Correct/Delete Data: Email [email protected]; we respond within 30 days. (TDPSA-inspired rights for Texas residents: confirm/access, correct, delete personal data.)

Universal Opt-Out (Effective Jan 1, 2025): We recognize consumer-friendly mechanisms for opting out of data sales/targeted ads.

Cookies: Manage via browser settings.

Do Not Track: We honor opt-outs but do not respond to DNT signals.

No private right of action under TDPSA; complaints to Texas Attorney General.

6. Data Security and Retention

We use reasonable safeguards (e.g., encryption, access controls) to protect data, compliant with TDPSA security standards if applicable. No system is fully secure.

Retention:

Data TypePeriodBookings/Payments7 years (tax)SMS Opt-InsConsent + 5 yearsAnalytics26 monthsOn RequestDeleted unless required by law

7. Children's Privacy

Services not directed to children under 13. We do not knowingly collect minors' data.

8. Changes to This Policy

Updates posted here. Significant changes notified via email/SMS (with opt-out). Continued use = acceptance.